All Together Now
Brand Development
This project proposed a challenge of using design to address a social problem.
The outcome is a hypothetical brand that hosts intergenerational playgroups to foster community connection and reduce senior isolation. Research rooted in various studies, aged care and child care experts, interviews and surveys helped shape a friendly, inclusive and playful brand. Included in the outcomes is a brochure, activity guidebook and badges.
The outcome is a hypothetical brand that hosts intergenerational playgroups to foster community connection and reduce senior isolation. Research rooted in various studies, aged care and child care experts, interviews and surveys helped shape a friendly, inclusive and playful brand. Included in the outcomes is a brochure, activity guidebook and badges.
